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Our Strategy

Our customer-led strategy drives us forward

We are putting customers at the heart of everything we do and forging ahead with our transformation to 'energise communities' and deliver sustainable, profitable growth. To coordinate and maximise positive impact, our customer-led strategy has three core pillars.

Our Strategies Strategies in Action

Strategic focus - three core pillars

Operational excellence
We focus on achieving operational excellence – improving the management and control of existing assets; streamlining costs; and improving our value proposition to customers.
Focused growth
We focus on growing our current core business - attracting new customers and increasing our turnover; increasing our network presence; and expanding our existing portfolio.
New business development
We focus on finding new sources of value – developing new products and creating new businesses in existing geographies and expanding into markets in new geographies.